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Sony faces obstacles in pricing PlayStation 5

Sony faces obstacles in pricing PlayStation 5
Parts for the PS5 will not be cheap. Sony

The Sony  has harbored many unknowns since its release date was . One of the biggest questions is price, and a new report gives some insight into how much the console might cost. 

The PS5 has a manufacturing cost of $450,  Thursday. One of the factors in the cost is the supply of DRAM and NAND flash memory used in , including the  unveiled this week. The  has yet to impact PS5 production, according to the report. 

The next  game console is expected to debut in late 2020.

Selling a new console at a loss would be nothing new for Sony. Previous PlayStations featured a price tag that was smaller than the hardware cost to manufacture. The PS4, for example, sold for $399 but cost $450 to build. The  were also sold at a loss when they launched. 

Sony's strategy is to sell its console for a competitive price to build a userbase that enables it to make profits from games, subscriptions, accessories and other revenue tied to the PlayStation system. As for the next generation of , Sony's pricing strategy will likely depend on the price  sets for its . 

Sony didn't immediately respond to a request for comment. 

Originally published Feb. 14, 7:22 a.m. PT.
Update, 9:58 a.m. PT: Adds background details. 

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