Upgrade your street cred with the coolest new kicks in town
There are many complications involved with being a millennial in 2019—we communicate with memes, avocados come in the way of savings, and anxiety feeds on our fears, every step of the way. What’s great though is that with the increasing acceptance of street culture in fashion, sneakers are becoming an essential in our wardrobes, and not every investment shoe need translate to a towering, uncomfortable pair of party heels.
Admittedly, the scales are skewed towards men when it comes to the variety of sneakers on offer. Scroll through any leading sportswear label’s inventory and you would loath to admit that boys do have a wider range of kicks to pick from. However, fashion labels have found the way to bridge the gap in the market and come up with covetable shoes that are as comfortable as their more everyday counterparts. From Chloé‘s artistic pair to Dior’s D connect sneaker, sneakers are getting the designer stamp of approval from major luxury houses. If your tastes are in tandem with the Met Gala 2019 theme of camp fashion, Gucci’s painted version should be your pick. Fans of Virgil Abloh can look no further than Off-White’s all-black high tops.
Despite sports labels offering a more diverse edit for men, there is definite innovation in the women’s section. Reebok’s recent collaboration with Gigi Hadid is the perfect example of how traditional sports brands are getting makeovers keeping in mind the fashion-first customer. Traditionalists can also choose from the pristine new Air Max Dia or the chunkier Puma new RS-X drop. Get on board with neon, with Adidas Originals ‘Arkyn’ sneakers.
We give you the coolest sneakers to get your hands on, now.